Do you allow your browser push Notifications? Or, have you ever used push Notifications? Well, you are exactly at the right place, you might not install some application on your Mac-book, but when you want to receive the messages from the uninstalled applications, their browser push Notifications comes in handy. Interestingly, the browser push Notifications work on the entire browser, however, you need to configure your browser in order to allow those notifications into your computer. The best part of the push Notification is that you can receive the messages even when you don’t open the web page. Sounds Crazy? Yes, that is why push notifications are widely used by business people all over the world.
Surprisingly, push notifications are everywhere from online dating to eCommerce travel to banking to finance. On top of that, browser notifications are generally used to increase the productivity, sales, visitor engagement and similar endeavours. For mobile users, they can easily read the notification, which appears in the notification tray while desktop users need to access the notification that appears next to the task bar.
Why browser push Notifications
Based on the business objectives, it can be used for multiple purposes. It is generally used for business matters such as Initiate user activity, Driver user engagement, generate awareness, increase sales, promotes business and much more; on top of that, there are multiple things that this push notification may be used for:
Let users know about price drops
Sending out Share market news, weather reports etc.
Sending out recovery reminder
Converting inactive users to active one
Notifying about a product that their neighbors have purchased
Sending out important matters.
Types of Push Notifications
Browser push Notification can be categorized into few types depending on the need and requirements:
Customized browser push
How to enable the browser push Notification in your browser?
It is extremely easy to enable the notification in your browser. In the Chrome browser, you can see the small padlock icon that appears next to the URL bar, just hit the icon to receive further notifications from the web page. As soon as you have approved the Push Notifications, you should log into Fleep, which is a browser platform that enables you to access the notification from the web page via the platform. When a web page has posted new messages for their user, Fleep will transfer the message to you.
On-site Notification Vs Browser Notification
Many people have a thought that both – online Notifications and Browser Notifications are same. Obviously Not! Both are different. For on-site Notifications, you need to open the web page every time to receive the notifications. Unlike online Notification, you can easily read the notifications without even opening the web page.
Hope you got a clear picture of browser push Notifications. Enable the Notifications and don’t miss out any alerts from your favourite website. And if you are still wondering if it’s worth your time, I suggest you to read 38 expert opinions on browser push notifications.